TAP TAP GO
Connected businessA profile can give clients a view of your work without giving them your entire archive
A curated selection is a service to the reader as well as a sensible information boundary.
The reading room
The collection · page 211
Practical guides for connected business and informed decisions.
3000 guides
Connected business
Money in motionAsk, book and pay should not be three labels for the same action
Tap Tap Go's profile can guide a visitor through distinct decisions without hiding the commitment behind an ambiguous button.
Growth & partnershipsA rewards campaign should not count unconfirmed partner promises as available funding
A programme needs a realistic resource plan even when several prospective sponsors have expressed enthusiasm.
Assets & enterpriseBuild an internal case around one customer journey the team can improve
An enterprise champion needs to explain the operating benefit, not simply show colleagues an impressive card or a long feature list.
Digital trustA shared event display needs a public-safe destination
Route many unfamiliar visitors to a suitable introduction.
Tap Tap Go for YouA seed producer can connect a variety story with the right product information
Help a buyer move from interest to a well-informed commercial enquiry.
The visionThe first support reply should prove the question was understood
A useful acknowledgement gives the person a clear sense that their actual difficulty has reached the company.
Connected businessA profile can distinguish a personal story from a client story
Both can be compelling, but the publication rights and implications may differ.
Money in motionThe buyer's assistant needs enough context to act accurately
A Tap Tap Go financial handoff should remain understandable when another authorised person handles the purchase administration.
Growth & partnershipsA referral conversion rate needs a clearly defined starting group
A percentage can tell very different stories depending on whether it begins with invitations, recipients or qualified conversations.
Assets & enterpriseInclude content preparation in the enterprise adoption decision
A corporate profile programme depends on accurate information, and preparing that information requires ownership and effort beyond issuing cards.
Digital trustKeep a profile demonstration honest when connectivity is poor
Explain what is happening without pretending the demonstration succeeded.