TAP TAP GOMake the numbers tangible.
Small tools to clarify an assumption before a bigger decision.
These calculators use your inputs. They are illustrations, not Tap Tap Go pricing, investment forecasts or provider quotations.
What does a fee actually cost?
Formula: amount × percentage fee + fixed fee. Excludes FX spread, network charges, taxes and intermediary deductions unless you include them in your inputs.
From conversations to customers.
Formula: conversations × qualification rate × win rate. A mathematical expectation can be fractional; actual wins are whole customers. Replace assumptions with observed cohort results.
Sales are not the same as contribution.
All default costs are illustrative. Contribution is before central operating costs and taxes. Use a consistent tax basis for all inputs and account for returns and refunds.