Keep the offer accurate

A Tap Tap Go participant should describe features and programme conditions using current information. Promising automatic financial approval, guaranteed income or an unconfirmed discount can attract interest for the wrong reason. The customer may then arrive expecting an offer that does not exist.

Review the source of disappointment

If referred customers repeatedly ask for the same unavailable benefit, examine the referral message rather than blaming onboarding alone. Programme operators should define acceptable promotion and handle misleading claims through the actual programme process. More qualifying activity is not a good result if it depends on inaccurate expectations.

Imagine this

Hypothetical programme scene

Hypothetically, a referrer tells friends that buying the identity card guarantees access to every future payment service. The claim is wrong even if it generates enquiries. The programme needs accurate product explanation, not a reward system that encourages the exaggeration.

Make it practical.

Use this checklist as you read. Checks are not stored.

Published by Tap Tap Go. Product availability and eligibility vary by programme and market. About our stories.