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The editorial decision
Choose an authorship approach that matches the production process. A named author should be a real person who contributed in the stated role, with credentials represented accurately. An editorial-team byline can be appropriate when several people work together. Do not manufacture a specialist biography or portrait to make general guidance appear independently expert-reviewed. Readers need to understand who is responsible and where the limits of expertise lie.
A working method
Keep a record of drafting, research, review and approval roles. If AI assistance materially contributes, describe the process in the publication’s editorial policy and avoid implying that generated prose is firsthand experience. Name specialist review only when it actually occurred and explain its scope. Give readers a way to raise questions or corrections. Update author pages when roles change, and distinguish company affiliation from external credentials rather than letting a prestigious job title imply expertise across every topic.
Hypothetical example
A practical workflow article is drafted with AI assistance and checked by the company’s editorial team. It uses an honest team byline and links to the production policy. A separate technical review is credited only on articles that actually received that review.
Make it practical.
Use this checklist as you read. Checks are not stored.References & further reading
Further reading: Google Article structured data ↗Published by Tap Tap Go. Product availability and eligibility vary by programme and market. About our stories.
