Identify the experience described

If a customer-approved video is used in a profile, explain the service or engagement it concerns. Preserve the speaker’s meaning when editing and avoid combining clips in a way that creates a broader claim. The viewer should understand whether the person is discussing a workshop, project or general interaction.

Keep attribution and use appropriate

Confirm the agreed identity details and publication basis. Avoid implying that an individual’s comments represent an entire organisation unless that is established. Review the video when the relevant service changes. A strong testimonial supports one part of the decision; it does not guarantee that every future customer will have the same experience.

Imagine this

Hypothetical scenario

A hypothetical client describes a completed workshop in an approved short video. The profile places it beside workshop information rather than using it as proof of unrelated technical delivery.

Make it practical.

Use this checklist as you read. Checks are not stored.

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