Make the extra scope visible

An offer may include optional deliverables or follow-up support. Explain those choices before the financial step and confirm the actual destination reflects the agreement. Do not assume a higher amount on the payment page is self-explanatory or that every visitor intended to purchase the optional work.

Keep the base offer intact

The customer should be able to understand the original service and the addition separately. Use the current supported configuration rather than inventing automated package selection or dynamic pricing that the product has not confirmed.

Imagine this

Hypothetical worked scene

In a hypothetical workshop offer, a customer chooses additional follow-up support after reviewing its description. The professional confirms the combined scope and appropriate financial route. The amount is understandable because the optional work was agreed explicitly, not silently added when the customer reached the payment destination.

Make it practical.

Use this checklist as you read. Checks are not stored.

References & further reading

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