Describe the audience’s job

A Tap Tap Go affiliate brief should identify the intended viewer and the task being explained: showing work, preparing introductions, organising a team or exploring an eligible service. This gives the creator room for an authentic narrative while keeping the product explanation focused and useful.

Provide evidence boundaries

Include approved feature descriptions, the distinction between current product scope and roadmap, and any exact offer that is authorised for the campaign. Mark demonstration data and unavailable claims clearly. Do not ask the creator to imply personal experience with a service they have not actually used.

Review the audience takeaway

Before publication, assess what a reasonable viewer would believe after watching. A technically accurate sentence can sit beside a misleading image or sequence. Review the whole story, including the commercial relationship and next step, so a strong creative treatment does not accidentally promise a reward, payment access or customer outcome that is unconfirmed.

Imagine this

Hypothetical programme scene

Hypothetically, a creator receives a brief about showcasing a portfolio in one introduction. They can stage a lively studio scene without claiming a real client conversion. The brief specifies that the account is a demo and that any affiliate arrangement is disclosed through the campaign’s approved process.

Make it practical.

Use this checklist as you read. Checks are not stored.

Published by Tap Tap Go. Product availability and eligibility vary by programme and market. About our stories.