TAP TAP GO
Choose a useful demonstration
Show the feature or workflow that is difficult to explain through a still image. Keep the video connected to the actual listing and identify illustrative or staged material where relevant. Avoid a montage that creates atmosphere but leaves the offer unclear. Confirm current embedding and display options, and provide a concise text explanation so the important information remains available to someone who cannot watch immediately.
Connect the demonstration to the offer
Explain which version, scope or service the video represents. If the demonstration includes optional elements, say so rather than allowing the viewer to assume everything is included. The benefit is a more informed next step: a customer can understand how the offer works before deciding whether to ask a question or proceed. The video does not replace accurate specifications, current availability or the business process needed to confirm a purchase.
A hypothetical scene
A provider uses a short video to show how a service handover works rather than presenting only smiling people and a logo. The listing explains which parts belong to the package. Prospects arrive at the next conversation with more practical questions about their own requirements.
Make it practical.
Use this checklist as you read. Checks are not stored.References & further reading
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