TAP TAP GO
Tap Tap Go for YouMake a destination conversation about the traveller's brief
Connect local possibilities with the practical shape of a proposed programme.
The reading room
The collection · page 135
Practical guides for connected business and informed decisions.
3000 guides
Tap Tap Go for You
The visionThe offer should survive being forwarded
An offer often travels beyond its first reader, so it should remain understandable without the original conversation beside it.
Connected businessA profile share should not be described as a contact-book transfer
Opening someone’s professional page is different from granting access to their contacts.
Money in motionComing soon: the receiving-information pack a new client can understand
A future virtual IBAN feature should arrive with a clear explanation of the recipient and the business purpose.
Growth & partnershipsA programme benefit needs an alternative support route when the usual contact is absent
Members should be able to resolve an important participation question without depending on one person’s availability or private messaging account.
Assets & enterpriseGive regional teams approved ways to explain genuine service differences
A shared brand can offer different service scopes across operations, and central content should help clarify those differences rather than conceal them.
Digital trustReview a referral invitation before it leaves your profile
Describe the opportunity without inventing earnings or eligibility.
Tap Tap Go for YouLocalisation specialists: show how meaning changes with context
A useful example demonstrates adaptation to an audience rather than a simple replacement of words.
The visionYour most viewed work is not necessarily your most useful introduction
Attention can reveal interest, but choosing what represents you still requires a decision about relevance and purpose.
Connected businessBuild a team directory with useful role descriptions
A directory should help someone find the right person for a task, not simply reproduce an organisation chart.
Money in motionPut the refund conversation where the purchase decision happens
Make the applicable policy easy to find and consistent with the offer, receipt and customer support process.
Growth & partnershipsMeasure expansion revenue without confusing it with new acquisition
Growth from existing customers has different costs and signals from growth produced by new customer relationships.