Carry the context forward
Dhawal Laheri’s Tap Tap Go vision connects events, professional identity and commercial opportunity. After a busy gathering, a prospect may remember a conversation but lose track of the relevant product or service. A well-organised profile and follow-up route can help them return to the specific material that mattered.
Interest is not an order
The next step should fit the conversation: a brochure, a proposal, a demonstration or a question. A tap, ticket or event attendance should not be treated as purchase intent by itself. The commercial potential lies in making an interested person’s next decision easier, while allowing them to decide whether the relationship should develop into a transaction at all.
Hypothetical scenario
Hypothetically, an attendee asks a supplier about a particular service. The follow-up points to that service’s details and invites questions instead of assuming the attendee has agreed to buy.
Make it practical.
Use this checklist as you read. Checks are not stored.Published by Tap Tap Go. Product availability and eligibility vary by programme and market. About our stories.
