Define what must be recoverable

Within Dhawal Laheri’s Tap Tap Go vision, a team could identify the important source materials, approved assets and decision context behind a publication or product explanation. Keep the purpose of the preserved material clear. A large archive is not automatically useful if nobody knows which part represents the current work.

Rehearse the continuation

Ask an authorised colleague to locate the relevant material and describe how work would resume. Do not treat storage alone as proof that recovery is straightforward. A durable company protects both the assets and the understanding needed to use them, making resilience a practical working capability rather than a reassuring label.

Imagine this

A hypothetical company-building scene

Picture a team preserving editable article sources alongside the approved imagery and current brief. A rehearsal shows that a colleague can reconstruct the intended publication without relying on one person’s laptop or an unexplained folder of exports.

Make it practical.

Use this checklist as you read. Checks are not stored.

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