Use genuine context

Refer to the relationship or conversation accurately. If a relevant project, article or opportunity prompted the message, explain the connection. Avoid pretending to remember details you do not have or using artificial urgency to demand attention. A short, thoughtful message is usually easier to respond to than a long account of everything that has happened since you last spoke.

Offer relevance rather than obligation

Make the next step optional and proportionate to the relationship. Sharing a useful resource may be enough; a meeting request should have a clear purpose. If your role or company has changed, update your profile before sending the message. The recipient should be able to understand your current work without comparing an old email signature with an outdated professional page.

Imagine this

Hypothetical example

A hypothetical consultant reconnects with someone they met at a workshop after publishing a relevant operational guide. They explain why the topic reminded them of the earlier discussion and offer the link without demanding a call. The contact can engage if the issue is still relevant.

Make it practical.

Use this checklist as you read. Checks are not stored.

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