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Map the milestone sequence
List agreement, onboarding, configuration, testing, readiness review and launch where relevant. Identify which milestones can overlap and which depend on earlier completion. Avoid giving every territory or project the same launch date simply because discussions began together. State the assumptions behind the timetable and the owner of each dependency.
Explain the reporting clock
Define when a performance period begins: signing, implementation start, local activation or another explicit event. Keep that definition consistent in tables and forecasts. A six-month sales target measured after launch is different from a target measured after funding. The presentation should make the distinction visible without requiring a reader to search through footnotes. Review the plan when a dependency changes and update the affected downstream dates.
Put the guide to work
Put the clock definition in the table heading where possible. A phrase such as months after local activation can be clearer than a footnote several pages away. This is especially useful when individual territories begin operating at different times within the wider programme.
Hypothetical example
A growth proposal targets territory agreements within six months and sales within twelve months of local launch. The revised timeline shows both clocks separately. Reviewers can see that signing every agreement does not mean every territory immediately enters the same selling period.
Make it practical.
Use this checklist as you read. Checks are not stored.Published by Tap Tap Go. Product availability and eligibility vary by programme and market. About our stories.
