Make the feature practical

Tap Tap Go’s portfolio, video and document features can help a business explain its work through a connected professional introduction. Choose a next-step prompt connected to the work shown. Invite the visitor to discuss a similar requirement or ask about the relevant process. Keep the prompt within the business’s actual scope and avoid implying that every project can be replicated identically.

The result to look for

The visitor should know how the evidence relates to their own situation without being told what conclusion to reach. The business receives more focused enquiries and can explain the conditions that would shape any new work.

Imagine this

A hypothetical scene

After reviewing a project about coordinated delivery, a prospect is invited to discuss their own handoff challenge. The conversation begins with a meaningful requirement rather than a broad sales pitch unrelated to the portfolio item.

Make it practical.

Use this checklist as you read. Checks are not stored.

References & further reading

Tap Tap Go Journal — publisher and product context ↗

Published by Tap Tap Go. Product availability and eligibility vary by programme and market. About our stories.