TAP TAP GO
Make the feature practical
Tap Tap Go’s lead-tracking model can help a team preserve the context that turns an introduction into a relevant conversation. Use clear internal status meanings and record the last agreed action. Avoid treating silence as either definite rejection or permanent permission to keep messaging. Review the appropriate follow-up based on the actual relationship and the person’s expressed preferences.
The result to look for
The team should know what is waiting, why it is waiting and whether any further contact is appropriate. Lead tracking becomes useful when it preserves this context instead of allowing every old record to remain indefinitely active.
A hypothetical scene
A prospect asks to revisit a discussion after an internal review. The record captures that context and the agreed next step, rather than closing the enquiry as lost or launching an unrelated sequence of repeated promotional messages.
Make it practical.
Use this checklist as you read. Checks are not stored.References & further reading
Tap Tap Go Journal — publisher and product context ↗Published by Tap Tap Go. Product availability and eligibility vary by programme and market. About our stories.
